With organizational skills as a spearhead, creativity as a weapon and feminism as a compass, Ivone Lesan has developed a long career in the music industry that has led her since the beginning in 2006 to becoming one of the most prominent international music promoters in our country.
She started her career at Live Nation Spain, where she worked for 10 years, was booker/promoter at Miles Away, the promotion company belonging to the acclaimed Razzmatazz venue in Barcelona and is currently the coordinator of the booking department of Primavera Sound.
Her background in Art History and project management has been fundamental to both her professional and personal approach to her career, combining both artistic sensitivity and problem solving. Her maxim is to “make things happen” and to this end Lesan is responsible for coordinating everything from the legal and administrative aspects of booking artists to negotiations with their teams, as well as overseeing the production and logistics departments.
All of this, with the defense of gender equality in the music industry as an indisputable pillar of her career. Thus, Lesan has been part of the MIM (Women in the Music Industry) association since its inception, as a board member between 2016 and 2019. In addition, she shares her knowledge and values with the next generation of industry professionals through specialized classes and masters.